The Playlist Generation

Based on a client's objectives and sensibilities, The Playlist Generation selects music and provides DJs that capture and enhance the mood and energy of live events. Through collaboration with the client, a sonic strategy is constructed to reflect the timing of the event, guest demographics, purpose and location.

The Playlist Generation's menu of offerings for Salvatore Ferragamo's 2006 Walk of Style event included:

- Background music for a runway show.

- A live DJ appearance weaving into a live performance by Kanye West.

- Custom produced sound effects designed to transition key moments of the event.

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